Reasons for choosing wood look floor tiles
The wooden floor is the basis for the most widely different styles and satisfies all needs and the most diverse aesthetic tastes. From classic to Baroque furnishing through to industrial and shabby chic, from rustic to vintage, from the Scandinavian to the Mediterranean mood. A wood look floor plays the central role in all these styles.
Whatever your terms of reference, with wood look porcelain stoneware you can create design projects easily and conveniently, with the certainty of a material that lasts unchanged over time.
An imitation wood floor immediately gives interiors the right temperature – the cosy, homely, comfortable mood that only wood can give to a room, with an antique, intimate beauty such as that of the Alter wood look tiles by Provenza. An invitation to discover the most authentic impressions of oak, immersed in a new approach to this material, achieved through stylistic contaminations. The collection’s wood look tiles are enhanced by the encounter with resin, for a hybrid, extremely modern result. The Sbiancato, Miele, Noce and Bruciato shades – also available in the Incontro decor, which daringly combines the cross-sections of wooden planks with resin – are an invaluable opportunity for designing a refined, modern wood look floor.
How to clean imitation wood stoneware floors
Floor cleaning is one of the key considerations in home management, and thus in interior design. The floor has to play a key role in the rooms where we live our daily lives, and must always be clean, shiny and healthy. Care procedures are a crucial factor when choosing an imitation wood floor.
In fact, unlike a classical parquet, wood look porcelain stoneware does not require any special precautions or procedures when cleaning: with low porosity and low absorption levels, it has excellent resistance to stresses and to chemicals.
Daily cleaning of a wood look stoneware floor simply involves wiping with a soft cloth or vacuum cleaning to remove dust, followed by washing with a neutral detergent, and rinsing. Particularly stubborn stains (like ink) can be removed with a more concentrated acid detergent.
Wood look porcelain stoneware is easier to clean and sanitise than virtually any other material; it is designed to support a carefree home environment, with surfaces that are always clean and always look their best. This potential is expressed in a new design idea in the Woodtouch collection by Ergon. This is a stylistic interpretation of brushed oak: a series of treated wood look tiles that enhances the materials expressive potentials. Woodtouch includes five variants that differ not only in colour shade but also in tactile sensation, from soft, almost silky to quite rough. A further exploration of the design possibilities offered by imitation wood stoneware.
Porcelain stoneware vs parquet
To conclude, what are the advantages of wood look porcelain stoneware compared to traditional parquet? Although many people believe that only the natural material provides the ancestral impressions of wood, its warmth and its mood, ceramic technology has now achieved extremely high standards in the accurate reproduction of every facet of wood, from visual features, with every detail of the veining, textures and colour, through to tactile sensations. Wood look porcelain stoneware offers obvious advantages over parquet in terms of performances: it is waterproof, and resistant to wear and mechanical stresses, scratches, stains, weather and impacts – unlike delicate, malleable parquet. As we have seen in the collections, wood look tiles are available in the most widely varying sizes, colours and finishes, to adapt to any stylistic and architectural requirements with ease. What’s more, wood look stoneware requires very little maintenance and – another important factor – is on average less expensive than parquet flooring.
Wood is a material that has been used throughout the centuries and in the most diverse styles, acquiring different sensibilities, traditions and impressions: nowadays, wood look porcelain stoneware embodies all those same impressions, in a high-performing material of exquisite design.
07 February 2022